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Unibet’s Maria Rebrands and Launches Revamped Web Site in Mid-February

Montag, Januar 6th, 2020

Unibet’s Maria Rebrands and Launches Revamped Web Site in Mid-February

On the web gambling operator Unibet announced today it is to launch an overhauled version of its online video gaming brand Maria later on this month. The organization stated that the overhaul would add a completely responsive front-end site in addition to a brand tonality that is new. Therefore, the it would be diversified in a bid to be a little more appealing to both feminine and gambling that is male.

Unibet purchased Maria Holdings Ltd. back 2007 for the total amount of £54 million. It shall now be rebranded as Maria Casino in every the areas it runs by mid-February. The launch is always to occur in three stages. The website that is overhauled go on February 8 in Estonia. It is become launched in britain on February 15 and will go live in Denmark, Finland, the Netherlands, Norway, and Sweden 24 hours later.

What’s more, it shall move its offering from online bingo to casino games since the latter have turned out to be popular among gambling clients. Thus, the brand will be able to target both male and players that are female.

The casino that is online are offered across all available stations. The Maria Casino website will have its branding and logo revamped. Brand New personalization features and dashboard will be introduced also. Dersim Sylwan, Head of advertising for Maria, explained that even online casino games betway though internet site will always be one ‚with a touch that is feminine‘ they are now intending at expanding their customer base such that it include both male and female gambling clients. (mehr …)